The Laziness of Technology

Monday, the 30th of March 2026. You know, uh, having like worked, I suppose, in the music industry, not to say that I've ever had a real job in the music industry, I've just been working to build my own music career.

2:13

And so I'm traversing in different places, um, across the unit music industry as I just basically build my catalogue, build my network, um, just try to establish myself in whatever way that I can. 

One of the things that, uh, you know, I'm continuing to learn and especially from other people's experiences as well, is that I really do need to shake the habit or shake the idea that anything is going to be done for me. 

Like this isn't a place where things get done for me. And, um, you know, technology has played a part in, uh, you know, creating this sense that things can just basically happen at the snap of a finger. 

You go on your phone, you order an Uber eats, you order from just eat, and just magically within half an hour, 45 minutes, an hour tops, you know, food gets presented to you in a bag packed, you know, food is done to a standard that you're not going to get killed or die from anything, poisonous or dangerous. 

The music industry is not like that. You know, everything is, you know, everything is very manual. 

It's a very manual process, and even if it isn't a manual process, the last place that you want to be is in a position where somebody else has power and somebody else has control over what it is that you want to accomplish and what it is that you want to achieve, especially if you don't know how to steer the direction of your own career yourself. 

I know that I'm sounding a little bit vague, but right from the, I suppose, the creative decisions of coming up with a music video, creating a cover up, writing your own music, recording your own music, mixing, mastering your own music. Right to the point of making entrepreneurial decisions, for example, trademark in your own name, you know, coming up with a clientele, where are your streams of income gonna come from? 

Um, you know, who are you going to be collaborating with, all of these things? Like, uh, you want to get a handle of these? Of course, you don't have to become an expert in all of these fields, but you want to know just about enough so that when you do hand things out to somebody else, you know exactly how to steer things in the direction that you want to go.